Just Logos

I’ve been creating marks, logos, brand
identifiers, symbols, colophons - whatever
you want to call them - for over five decades.
That’s a very long time and a lot of logos.

But my approach to designing them hasn’t
changed one iota. A logo should be immediate,
memorable and simple. It must be capable of
surviving the crudest forms of reproduction.
if it doesn’t do that then there will be trouble
ahead.

The following selection spans those five
decades and is shown here in just one colour.

If you would like copy of Just Logos, please
email us with your details and we will post
a copy to you.